In honor of #NationalEatYourBeansDay, I must say that I do love to eat beans. Preferably old fashioned baked beans like Grandma used to make. Or fresh from the garden green beans come in as a close second favorite.
It has been an acquired taste that came with age, though. I couldn’t stand the thought of eating beans as a child. But now, #yummy!
Did you know there are some 40k varieties of legumes? Only a handful have made their way into the culinary mainstream. Yet, they are chock full of protein and good for you vitamins.
If you are willing to brave the bean, check this recipe for Black Bean Quesadilla.
Meanwhile, July also brings Sizzlin’ Summer Savings from Dina’s Desktop with #BOGOs or 25% OFF print design, PLUS 50% OFF SPECIALS all month long!
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We are reminded by Joe Pulizzi of Content Marketing Institute that content without design is just stuff! But, we should also note that design without content is hardly more than an empty page.
So, when the client asks to design a layout for content to be inserted later, you might consider the following responses.
The designer is thinking – “Of course, not a problem at all. You have no content whatsoever, no idea about colors, not a slogan and not even a title idea. I’ll have absolutely no idea what it should look like. Maybe I could insert some doll faces and curly cues and mock up the text in Comic Sans. I’m sure that will work perfectly with what you had in mind, Right?”
What we really want to say is, “Go elsewhere and stop wasting my time!”
However, to be civil and polite, “I do need to know what the content will be and what objectives you have in mind before an actual layout template can be designed.”
“Design is the application of intent – the opposite of happenstance and an antidote to accident.”
Robert L. Peters
Rest assured, graphic designers are professionals and can handle your criticisms. We do realize that you won’t find everything flowers and sunshine on the first few drafts. However, we did sweat and cry over that project, so just please be considerate. And be specific. Vagueness, cliches or overused feedback simply doesn’t help. If I hear “make it pop” one more time, really I just might pop a cap! Okay, maybe not quite. But cliches can sure send my head into a spin.
Rather than saying, “make the logo bigger,” try using phrases such as, “The logo needs more emphasis.” Or “The logo is difficult to see.” Solid feedback will endear you to your graphic designer as their best client ever and your design project will be all the more successful and strong.
Be inspired by a little animation at Eden Shorts Competition. Dina’s Desktop can make something just as beautiful for you! #dinasdesktop